There’s a LOT riding on your sales page. It’s too damn important to just throw it out into the universe and think “welp, hope that converts.”
If you want your sales page to do its job…to bring in (bucketloads of) money while you sleep…then you need way more than just patched-together copy based on a few templates, checklists and blog posts.
Sure, that’s a good starting point. But here’s the thing: When it comes to writing a sales page, you *can’t* just do what everyone else is doing.
Your sales page needs to be uniquely structured, with the messages and persuasion techniques tailored to YOUR brand and audience.
You could either spend the time *learning* the art and science of conversion copywriting and how to write a high-converting sales page–
OR you could hire a copywriter who has been through all the training and knows how it’s done.
(Second option is way more appealing, dontchya think?)